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The investigation into Putnam uncovered several surprises. Though the Marvel camera itself is a standard representation of the tailboard style, it is Putnam's approach to selling his camera outfits that is most intriguing. The following images are selections from the research ... they speak for themselves.
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Putnam Brochure Front Cover, c1880s
Franklin Putnam
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Portion of Sale Pamphlet announcing a photo contest. Courtesy of the Warshaw Collection, Archives Center, National Museum of American History, Smithsonian Institution.
Putnam Brochure Rear Cover, c1880s
Discount Coupon Offered The 5x8 C.A.B. Marvel Outfit. (Oct. 15, 1887) Courtesy of the Warshaw Collection, Archives Center, National Museum of American History, Smithsonian Institution.
$20 Outfit Advertisement. (Grandpa bears a striking resemblance to Santa). Courtesy of the Warshaw Collection, Archives Center, National Museum of American History, Smithsonian Institution.